Beacons. 360 degree customer view. Campaign management. 2nd party data. 1st party data⏎
Content management. 1:1 marketing. 24x7 staffing option. Break even (be) response rate. A/b split⏎
Algorithm. Abandon (outbound). Believability and reputation. Campaign management. Agency trading desk⏎
Believability and reputation. Ad exchange. Big data. Creepy factor. Audience-based advertising⏎
Access. Collaborative filtering. Agency trading desk. Content-centric lead nurturing. Click through rate (CTR)⏎
Bounce rate. 1st party data. Customer acquisition cost (CAC). 1st party data. Beacons⏎
Audio. 1:1 marketing. Ad server. 24x7 staffing option. Abandon (inbound)⏎
Collaborative filtering. Current state. Channel. Allowable acquisition cost (AAC). Analytics⏎
Average revenue per user (ARPU). Campaign management. Abandon (inbound). Agency trading desk. Average revenue per user (ARPU)⏎
Access. Collaborative filtering. Audio. Content management. Blended staffing option⏎